Module 04 Course Project – Marketing Mix: Product, Price, and Place
For this week's round contrivance, you accomplish inaugurate defining the marketing mix for your contrivance. Specifically, you accomplish determine the effect, worth, and establish components of the marketing mix. Please still n ess that this is a two-part-among assignment. To thorough this assignment, do the forthcoming:
Part 1 - Effect Features and Benefits
For this allot-among-among of the contrivance, you accomplish determine the lineaments and benefits of your effect. Your benefits should be established on what you skilled about your target market's needs, so re-examination what you wrote about the target in the foregoing assignment and then do the forthcoming.
List a reserve of three effect lineaments you accomplish comprise in your new effect.
Explain the benefits to consumers of each lineament.
Include in-text citations, a diction page and a intimation page formatted according to APA standards. Your Nursing Dissertation should be a reserve of one page.
Part 2 - Worth and Place
For this allot-among-among of the contrivance, you accomplish imagine a PowerPoint exhibition that comprises your pricing and division strategies. Do the forthcoming:
Create a "price" slide that comprises a homogeneousity of the suggested vend worth of your effect delay the worth of homogeneous competitive offerings. Comprise a effect picture or logo of each antagonist, concurrently delay its worth.
Create a "place" or "distribution" slide that comprises the types of document allot-amongners you drawing to use to sever your effect to the consumer in a division document chart. A division document chart shows the connection among your guild (the manufacturer/producer) and its document allot-amongners (e.g., wholesalers, venders, etc.). Your division document chart should comprise at smallest three opposed division documents (paths for getting your effect to the customer). To see examples of a division document chart, spend a Google pictures inquiry for "division documents." Instead of using general labels such as "retailer," comprise specific document allot-amongners, such as "Walmart."
The PowerPoint exhibition should comprise a diction slide. The confer-uponer's still n esss on each slide should expound the rationale for your pricing and establish/division decisions. The last slide should schedule any intimations, formatted according to APA standards.
Record your PowerPoint exhibition delay relation. Click short for instructions on how to chronicles your exhibition delay relation in PowerPoint. You should confer-upon your ideas as if your interview is the greater government team. Communicate your recommendations using an guiding drift and attractive exhibition diction.
Discuss any technical issues you familiar and what you did to troubleshoot them. If tshort were no technical issues, examine your order for using multiple windows and applications (e.g., PowerPoint and Internet browser) to effectively thorough the assignment (e.g., to imagine the slides, fix effect pictures, etc.).
** THE TOPIC OF THIS PROJECT IS STARBUCKS**